Blog
Social media & technology blog
Stay up to date with all things social media health promotion
Getting your event in the Twitterverse
Are you planning an event or conference? Here’s all you need to know about how to have participants and presenters disseminating and networking using Twitter. PS. This applies to any virtual events and webinars too, not just live events. Why? Tweeting at conferences...
5 reasons health promotion should never use stock images
By Kristy Schirmer I have been involved in numerous health promotion projects where we were developing a new brochure, poster and website attached to a new project or service of some kind. Instead of getting new photos and images for our project, we had to save...
Let’s talk about health promotion websites
First things first, yes websites are still important. Social media and apps have not taken over from websites. Websites do not belong last century, they are still critical in 2014. In fact, the truth is many apps probably didn't need to be apps, they could be just...
6 Tips for Health Sciences Students
By now Year 12 students across Australia have received their marks and many will be starting university this year. For some, they may have chosen a pathway into the Health Sciences. For others, getting into a Health Science degree may be something they are doing...
Health Promotion – We need to talk
Health promotion has oft reflected that it needs to get better at talking outwardly, promoting its relevance to society and the bottom line of the government. However, it dawned on me recently that we also need to think about how health promoters, AKA health promotion...
Judging the big hitters: Faming and shaming how parents and children are targeted by advertising
I like to think of myself as reasonably media literate with a pretty good bullsh!t detector for marketing ploys. I mean, I have a Master of Public Health and I watch the Gruen Transfer every week, that pretty much makes me an expert right? This year I was...
A new meaning to ‘going viral’ in public health and health promotion
At one of my first speaking engagements on social media and health promotion I was asked this question: So, how can we make something go viral? Even the concept of making something go viral makes me chuckle when thinking about social media and health promotion as...
Report from the 2013 Australian Health Promotion Association Conference
Without a doubt it is a tough time to be a health promoter in Australia. Several states have severely cut their workforces. Following reviews in SA Health, my entire work unit including my position has been lost. It stings. For this reason, it is...
What health promotion can learn from GovHack
The Zockmelon team are big fans of The Apprentice UK, the version with the gruff-but-with-a-heart-of-gold Lord Alan Sugar. On the reality show, contestants work in teams bickering and sorting out their pecking orders in order to achieve something that would normally...
How Zockmelon was born
Imagine a leisurely drive through the winding Adelaide Hills in Autumn. A couple chatting together with no distractions, as their baby sleeps peacefully in the back seat. This was the scene when James and I first started talking about how much potential...
Let’s work together
Whether you need to run through your social media strategy, want training for your team, would like more information about our 6-week online course, or looking for a speaker for your next conference, let’s connect.
Let’s stay in touch.
Grab the 2023 Health Days & Events Calendar
Let’s work together
Whether you need to run through your social media strategy, want training for your team, would like more information about our 6-week online course, or looking for a speaker for your next conference, let’s connect.