Health promotion, social media consulting

Posts Tagged Twitter

Report from World Congress on Public Health 2017

Report from World Congress on Public Health 2017

  “Voices, vision, action” Reflections from the World Congress on Public Health By Kristy Schirmer   “Voices, vision, action” set the energetic tone for the 15th World Congress on Public Health  (#WCPH2017) with “action” the resonating message that we need to remember as public health professionals. Specifically, action of the political kind.   The call to advocacy action Set in a political backdrop of conservative politics and “fake news”,  World Congress on Public Health keynotes Martin McKee, Bettina Borisch and Mike Daube delivered an advocacy call to arms to delegates.   Martin McKee urged us to hold politicians and industry to

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Anzac Day Social Media – What should our organisation post?

By Kristy Schirmer   Are Anzac Day social media fails ‘Fresh in your Memories’?    If you are reading our humble little blog, there’s a good chance you are not part of an Australian supermarket duopoly. Rather you are most likely a health or community based service, small Government agency or other NGO.   If your organisation is nervous or unsure about what to post on social media on Anzac day there is good reason. Social media posting sans strategy (AKA posting content willy nilly) is a big risk.   Let’s talk about the pros and cons of putting out

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Goodbye SumAll, but I never really needed you anyway

By Kristy Schirmer This morning I received an email from someone I didn’t know called Dane Atkinson. An annoyance of mine is businesses who send emails from employees rather than the business name in an attempt to get people to open their emails. This is a pet peeve of mine (I’m looking at you PostPlanner) but that’s not what today’s rant is about.   Instead, SumAll (ahem, Dane) was letting me know that their free service is is becoming premium only, and at a cost of $99/month, or half price for existing users.   First of all, that is quite

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10 tips for using social media to promote health: reflections from Fertility Week (Guest Blog)

By Rebecca Zosel, Health Promotion Advisor, Victorian Assisted Reproductive Treatment Authority (VARTA). I recently had the privilege of managing a national fertility awareness campaign, which gave me the opportunity to engage with social media more intimately than before. I suspect like many Gen X’ers, I’m familiar with different platforms (i.e. Twitter, Facebook, LinkedIn) but was not au fait with using social media professionally, in order to promote health. My experience with Fertility Week confirmed my suspicion: social media is an extremely useful and cost-effective tool for targeting, reaching and engaging new audiences. As public health practitioners concerned with access and

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Networking and careers advice for health promotion

By Kristy Schirmer I recently sat on a panel for undergraduate health promotion students at the University of South Australia to provide some insight into health promotion careers and networking. Previous experience with students shows that it’s best to incorporate sessions on careers as part of lectures, tutorials or workshops to help ensure attendance. There was also a subtle side message about the ongoing juggle between parenting and work responsibilities as the lecture was scheduled when I was on mum duty. Hence, bubs had to come with! I love hearing about people’s jobs and careers. It was also a great

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Guest blog: Ten Reasons to use Twitter by Tarun Weeramanthri

This article first appeared in ‘InTouch’, Newsletter of the Public Health Association of Australia, March 2014. Republished with Tarun’s permission. By Tarun Weeramanthri, Executive Director, Public Health and Clinical Services Division, WA Health Twitter: @tarunw Recently a colleague asked me why I put time into social media. My initial response was to mumble something along the lines of ‘the world’s changing, we have to go with it’. A little more thought and I realised that a year ago, I was using three social media tools – most often Yammer (internal micro-blogging just for departmental staff), followed by LinkedIn (professional networks), and Twitter (anyone). Now I

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Getting your event in the Twitterverse

By Kristy Schirmer Are you planning an event or conference?  Here’s all you need to know about how to have participants and presenters disseminating and networking using Twitter.  PS. This applies to any virtual events and webinars too, not just live events. Why? http://ideeclic.com/cash-advance-amory-ms Tweeting at conferences helps to summarise and disseminate research and ‘take home’ lessons from sessions. It offers benefits for: People back in the office who are unable to attend to get a sense of the event and the issues discussed. For attendees/participants to consolidate their learning and ask questions. Not everyone likes a roving microphone. For

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