Health promotion, social media consulting

Archive for the Health promotion Category

Top tips for advocacy in health promotion

Guest post by Aimee Brownbill and Stefania Velardo Top tips for advocacy in health promotion Do Know precisely what you want and identify your target. Have clear key points of what you want to achieve through your advocacy effort and keep it simple (aim for no more than 3 goals; although 1 is even better).Be as specific as possible – rather than advocating for ‘more investment’ in a particular area be specific about what this might like look, i.e. how much of an investment and in what form? Research who it is you need to know (i.e. who can make change

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Networking and careers advice for health promotion

By Kristy Schirmer I recently sat on a panel for undergraduate health promotion students at the University of South Australia to provide some insight into health promotion careers and networking. Previous experience with students shows that it’s best to incorporate sessions on careers as part of lectures, tutorials or workshops to help ensure attendance. There was also a subtle side message about the ongoing juggle between parenting and work responsibilities as the lecture was scheduled when I was on mum duty. Hence, bubs had to come with! I love hearing about people’s jobs and careers. It was also a great

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What is co-working and what could it mean for health promotion?

By Kristy Schirmer Have you heard about co-working?  It’s where a range of professionals, in particular individuals/freelancers and small businesses work together in the same space to achieve their individual goals.  There is a special kind of osmosis, collaboration, cross-pollination of ideas and support of one another.  If you still don’t understand what I mean, this article and video from The Conversation offers a great description. I recently started working at Sass Place, Adelaide’s newest co-working space which is designed especially for women, with an on-site creche.  Being able to bring in my baby to work, and duck into the creche for a

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How to survive the health promotion apocalypse

By Kristy Schirmer It feels like we are in the midst of the health promotion apocalypse.  Programs that were once supposed to be significant investments to prevention have been suddenly cut.  Have zombies eaten the brains of politicians and decision makers who fail to see the benefits of investing in prevention? In the past few weeks with the announcement of the Federal budget we have seen programs cut with just a few week’s notice.  We are seeing evaluation planning and baseline data collection effectively wasted if follow up evaluation is not completed and disseminated.  Perhaps most devastatingly we are seeing

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A new way of working in health promotion – one year in

By Kristy Schirmer Zockmelon celebrates our first birthday since launching in May 2013. Yay us! This means it is time for some celebration and reflection. The way health promotion is done and by whom is changing.  The mass disinvestment of health promotion across a number of Australian states now means that health promotion work is being done by different kinds of people and sectors.  Increasingly specialised health promotion positions can be found in local government, by private providers such as us and of course in Medicare Locals (for now). My health promotion mentors have always advised me to ‘follow my

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5 reasons health promotion should never use stock images

By Kristy Schirmer I have been involved in numerous health promotion projects where we were developing a new brochure, poster and website attached to a new project or service of some kind.  Instead of getting new photos and images for our project, we had to save money (of course) and use stock images. *Shudders* The problem with this is that you can end up with multiple programs using the same images, which could present issues with brand/program recognition.  Imagine if a member of the community sees the same ‘mother and child’ image on a walk to school poster and a

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Change day 2014

At Zockmelon, we care about improving health and community services in particular by best practice use of technology. We recently learned about Change Day, a movement where individuals and organisations can make public statements of how they will change and improve health. In support of change day, we want to share our 3 pledges: We hope to inspire other individuals and organisations to get behind Change Day Australia.  Go to to make your pledge.

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2014 Planning Tool for Health Promotion Practitioners

We love to plan here at Zockmelon, and are yet to meet someone who works in health promotion who doesn’t love a planning tool! We encourage you and your health promotion or public health team to do the same with our 2014 reflection and planning tool.  This is not a tool for your projects per se.  Rather it is a tool for you as the practitioner and your team.  This is designed to act as an adjunct to existing performance development plans your organisation may already have in place.  This plan addresses areas like coping with uncertainty (common with health

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6 Tips for First Year Health Sciences Students

By now Year 12 students across Australia have received their marks and many will be starting university this year. For some, they may have chosen a pathway into the Health Sciences.  For others, getting into a Health Science degree may be something they are doing while they figure out what vocation they ultimately want to do. For the health promotion profession, an annual cohort means there are new and often young minds who will be learning about social determinants of health, inequalities and the Ottawa Charter for the first time.  Students will be doing their first ever literature reviews and

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Health Promotion – We need to talk

Health promotion has oft reflected that it needs to get better at talking outwardly, promoting its relevance to society and the bottom line of the government. However, it dawned on me recently that we also need to think about how health promoters, AKA health promotion type folk, talk to each other.  By that I mean inward, professional conversations, discussions or debates. I was talking to a public relations consultant recently and she remarked that she had to have a social media presence in particular on Facebook because that’s where her primary group of clients (mums who run businesses) hang out.

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